PODCAST
POINT OF PURCHASE
Point of Purchase (POP) is a live web series and podcast presented by geekspeak Commerce. In each episode, we dive into topics surrounding the retail and e-commerce ecosystems – everything from industry news to technology, best practices, business strategies and more.
We tap into our own experiences as an e-commerce services provider, and we bring in other experts within the industry to share their experiences as well.
Keep an eye on this page to learn about upcoming episodes (we go live on LinkedIn and YouTube), watch previous episodes below, or listen to the audio-only versions of each episode on Spotify.
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Retail & Commerce
From Insights to Action: Warming up for the Connected Commerce Summit
Tricia Williams and Sarah Kingham (My Digital Shelf) preview the upcoming Connected Commerce Summit.
Rewiring Retail: Charting the Course for Omnichannel Commerce
Tricia Williams and Chris Parsons (Hale!) dive into omnichannel commerce and the future of retail.
The Path to Purchase: Unlocking the Power of Retail Media Networks for CPG
Isaac Wanzama, Tricia Williams and Roger D’Souza talk about retail media networks and digital advertising.
Securing the Digital Shelf: Navigating Cyber Risks in Retail
Isaac Wanzama and Zadock Orifa (Guardlii) discuss the importance of cybersecurity in retail.
Canadian Commerce #5: Score Big with Shopper Insights in the Online Sporting Goods Category
Isaac Wanzama and Mike Bone (BrandSpark) examine the sporting goods and outdoor gear category.
Canadian Commerce #4: Deconstructing the Data in the Online Home Improvement Category
Tricia Williams and Felicia Colasanto (BrandSpark) dive deep into the home improvement category.
Canadian Commerce #2: Unmasking Shopper Insights in the Online Beauty Industry
Katie Robert and Valeria Feo (BrandSpark) explore in depth the cosmetics and skincare category.
Canadian Commerce #1: Unpacking the Data on Online Grocery Sales in Canada
Tricia Williams and Phil Scrutton (BrandSpark) present and discuss grocery-specific shopper insights.
Mastering the Marketplace: How to Win with Marketplaces in 2023
Tricia Williams and Tom McFadyen (McFadyen Digital) explore what it takes to launch an online vendor marketplace.