PODCAST
POINT OF PURCHASE
Point of Purchase (POP) is a live web series and podcast presented by geekspeak Commerce. In each episode, we dive into topics surrounding the retail and e-commerce ecosystems – everything from industry news to technology, best practices, business strategies and more.
We tap into our own experiences as an e-commerce services provider, and we bring in other experts within the industry to share their experiences as well.
Keep an eye on this page to learn about upcoming episodes (we go live on LinkedIn and YouTube), watch previous episodes below, or listen to the audio-only versions of each episode on Spotify.
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Navigating the Amazon: Getting Started and Winning on the World’s Biggest Online Marketplace
Megan Kimmerer and Likitha Sira dive into Amazon, including challenges, opportunities, and how you can start selling today.
Keepin’ it Fresh: How Global CPG Brands are Winning the Digital Shelf
Tricia Williams and Sarah Kingham (My Digital Shelf) talk about trends and changes in online CPG.
Show Me the Money: How Brands & Retailers are Driving E-Commerce Sales with “Buy Now, Pay Later” (BNPL)
Isaac Wanzama and Steve Croth (Zip Canada) examine innovations within the FinTech space including BNPL.
Built by Women: Redefining Leadership in Retail
Tricia Williams and Melissa Campanelli (Women in Retail Leadership Circle) explain why investing in women is good for any business.
Driving Force: How SEO Powers Much More Than Traffic
Melanie McCabe, Katie Robert and Roger D’Souza chat about the importance of SEO.
From Specs to Sold: How to Optimize a Product Listing for Higher Sales
Megan Kimmerer and Katie Robert provide tips, tricks and best practices to optimize your listings for higher sales.
The Last Mile: How Shipping Powers Customer Experience, Brand Loyalty and Sales
Tricia Williams and Jay Pizzo (Freightcom) look into all things shipping and logistics.
Beyond Borders: eCommerce Opportunities in China and Beyond for North American Manufacturers
Isaac Wanzama, Peter McMath (WPIC) and Kate Anderson (Alibaba) explore the opportunities and challenges of e-commerce in China.
Add to Cart: How Niche Marketplaces are Reshaping the Online Shopping Experience
Tricia Williams, Rachel Kucharczuk (Thoughtfull) and Karey Anne Large (Downtown Whitby BIA) speak about niche marketplaces.