ENHANCING CONTENT FOR A LARGE MANUFACTURER
IPEX is one of the world’s leaders in thermoplastic piping systems, manufacturing a large and diverse range of integrated piping products for use by professionals and do-it-yourselfers alike. IPEX’s Plumbing and Mechanical division required a partner to act as an extension of their in-house creative team, taking on complex tasks including the product photography of large pipes, 3D modelling and animation of pipes and valves, product category videos, and digital marketing collateral to help bring life to their wide range of products.
PROJECT DETAILS
| CLIENT: |
IPEX |
| START OF ENGAGEMENT: |
2019 |
| SERVICES: |
Product Photography |
| WEBSITE: |
Product Photography and Infographics
Animated 3D Modelling
360-spin Imaging and 3D Modelling
ASSETS THAT INFORM AND ENGAGE
In a product category traditionally lacking in vibrant and visually appealing imagery, geekspeak Commerce was tasked with making IPEX products stand out to both retail partners and customers. What started with product photography turned into a range of enhanced visuals including infographics, 360-spin imagery, advanced animated 3D models showcasing individual product components, and category videos with custom voiceovers, animations and iconography. geekspeak was also tasked with creating various product brochures and sell sheets for use by retail partners at the point of purchase, as well as full product catalogues for both USA and Canada.
Product Photography and Infographics
Animated 3D Modelling
360-spin Imaging and 3D Modelling
A TRUSTED AND CONTINUED PARTNERSHIP
geekspeak Commerce continues to partner with IPEX for their content needs, producing visually appealing imagery, informative product category videos, and interactive 3D models that allow for an elevated customer experience. Marketing collateral like brochures, sell sheets and product catalogues are continuously used by retail partners to educate and inform customers of product benefits at the store level. These materials are also made available for download on the IPEX website. Our scope of work continues to evolve, bringing sister companies of IPEX into the fold, such as Canplas, a leader in plumbing fittings manufacturing.
Brochures
Product Catalogues
Sell Sheets
Brochures
Product Catalogues
Sell Sheets
GET IN TOUCH
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CLIENT SUCCESS STORIES
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