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E-Commerce Strategy
Pet Valu’s Strategy for Winning the Hearts (and Carts) of Pet Owners
The pet industry in Canada is booming — and it’s showing no signs of slowing down. Nearly 60% of Canadian…
From Digital Shelf to Connected Commerce: What Brands Can Expect at This Year’s Summit
The e-commerce landscape is evolving at lightning speed, and with it, so is one of the industry’s flagship events. One…
Innovative Video Marketing Strategies for E-commerce Success
Standing out from the e-commerce competition requires a strategic and multifaceted approach. One powerful tool that savvy e-commerce businesses are…
Social Proof and Persuasion: Leveraging UX to Increase Sales in E-commerce
E-commerce businesses must find innovative ways to stand out and drive sales. One powerful strategy that has gained significant traction…
The Power of Long-Tail Keywords: Tapping into Untapped E-commerce Markets
The ability to identify and leverage long-tail keywords can be the key to unlocking new growth opportunities in e-commerce. While…
Community Building in E-commerce: Fostering Brand Loyalty Through Engagement
Building a strong and engaged community around your brand has become a crucial e-commerce strategy for fostering long-term loyalty and…
Dynamic Content Personalization: Craftsmanship in E-commerce Messaging
The ability to deliver personalized and engaging content has become a critical differentiator for e-commerce businesses. As online shoppers demand…
Beyond the Homepage: Optimizing UX Across the E-commerce Ecosystem
The homepage is often the first and most prominent touchpoint for e-commerce customers. However, the true measure of a successful…
Exploring the Impact of Influencer Marketing on E-commerce Sales: Data Insights and Strategies
E-commerce businesses are constantly seeking new and innovative ways to drive sales and engage with their target audience. One strategy…