POP Episode 21: Find it if You Can: How to Implement Product Taxonomy & Drive Online Retail Sales
Published: June 16, 2023 | Point of Purchase

Point of Purchase (POP) is a live web series presented by geekspeak Commerce. In each episode, we dive into topics surrounding the retail and eCommerce ecosystems – everything from industry news to technology, best practices, business strategies and more. We tap into our own experiences as an eCommerce services provider and we bring in outside experiences from other experts within the industry. Catch us live on LinkedIn, Facebook and YouTube to join in on the conversation.
In this 21st episode of POP, host Isaac Wanzama will interview geekspeak’s own Tricia Williams and Ali Akbar. Isaac, Tricia and Ali will discuss the importance of product taxonomy, how to implement a proper taxonomy for your business, the ways in which product data management can help improve online retail sales, and much more.