FOSTERING AN E-COMMERCE PARTNERSHIP
Lassonde is the North American leader in the development, manufacture and sale of fruit and vegetable juices and beverages. With a wide variety of high-quality brands in their portfolio, they required an agency to work with them to build and syndicate content for Amazon and a range of Canadian retailers. In order to further promote and increase sales for these brands, they also required a company to manage their retail media advertising campaigns. Lassonde is now one of geekspeak Commerce’s Managed Services clients, providing multiple services to grow their brand’s awareness and increase online sales.
PROJECT DETAILS
| CLIENT: |
Lassonde Industries Inc. |
| START OF ENGAGEMENT: |
2019 |
| SERVICES: |
Managed Services: |
| WEBSITE: |
Allen’s
Arizona
Del Monte
BUILDING A FOUNDATION FOR SUCCESS
Starting with product descriptions in 2019 and growing from there, geekspeak services for Lassonde have continued to expand. Our team supports Lassonde on Amazon, optimizing product listings, A+ content and storefronts. We also work with Lassonde and their brands to refine their e-commerce presence on multiple retailer platforms across Canada including Loblaw, Metro, Walmart and Sobeys. In addition to optimizing product listings with engaging images and informative descriptions, we also syndicate the content to retailers. Our expert SEM team has successfully managed retail media advertising campaigns on Walmart Connect, Loblaw MediaAisle and Instacart, helping to grow brand awareness and sales.
Allen’s
Arizona
Del Monte
GROWING BRAND AWARENESS & SALES
As part of our Managed Services program, geekspeak Commerce continues to help Lassonde grow their brands and increase conversions. Our team ensures product listings on retailer sites are accurate, engaging and meet the unique requirements for each retailer. The SEM team has grown Lassonde’s e-commerce sales on Walmart Canada, Loblaw and Instacart through effective retail media campaigns. Lassonde has seen an increase in sales of 200% on Loblaw and 400% on Walmart Canada. Instacart sales have doubled since the inception of retail media campaigns managed by geekspeak with a 25% rise in account sales overall.
Fruite
SunRype
Oasis
Fruite
SunRype
Oasis
GET IN TOUCH
See how our team of e-commerce experts can help you take your business to new heights.
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CLIENT SUCCESS STORIES
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