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Amazon News: Introducing A+ for Seller Central
The line between Seller Central and Vendor Central accounts on Amazon is becoming thinner and thinner, with many of the…
Time for Summer Maintenance? Here’s How to Refresh your Online Store for the Season
This is the time of year that signals refreshing change, growth and renewal. For many, it also signals the right…
Like, Click, Sell: The Rise of Influencer Marketing in eCommerce
Influencer marketing has become a common term in the digital and retail industries, with an increasing number of brands leveraging…
Need to WOW Your Online Shoppers? Capture Every Product Angle with 360 Degree Photography
With more customers shopping online than ever before, a well-presented image gallery is becoming increasingly important for eCommerce sellers. Without…
How to Create Content that Drives Google & Amazon PPC Success
Beyond a foundation of Search Engine Marketing (SEM) expertise and a well-established advertising strategy, content is one of the most…
User Experience (UX) is Everything: Best Practices for eCommerce Web Design and Taxonomy
When it comes to building an eCommerce website, one of the most important features you should consider is the user…
Going Mobile: How to Ensure Your Content Fits a Smaller Screen
Let’s face it: we are now in a mobile-first world. From social media apps to eCommerce marketplaces, consumers are now…
Hey Google/Siri/Alexa: How Do You Optimize Product Content for Voice Search?
Google research shows that up to 60% of online searches now occur on a mobile device. This should not come…
Can Augmented Reality (AR) take eCommerce to a new level? Here’s how pioneering companies are already doing just that.
Imagine being able to extend the shopping experience into a consumer’s home, virtually, allowing them to experience your products as…