Point of Purchase (POP) is a live web series presented by geekspeak Commerce. In each episode, we’ll dive into topics surrounding the retail and eCommerce ecosystems – everything from industry news to technology, best practices, business strategies and more. We’ll tap into our own experiences as an eCommerce services provider and we’ll bring in outside experiences from other experts within the industry. Catch us live on LinkedIn, Facebook and YouTube to join in on the conversation.
In this 11th episode of POP, host Tricia Williams will interview Melissa Campanelli, Co-Founder of Women in Retail Leadership Circle. Tricia and Melissa will discuss changes in retail leadership, challenges faced by women leaders, retail trends, and why investing in women is good for any business.