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Jun 12/admin
As experienced eCommerce sellers know, bringing shoppers to your page is not always a simple feat. From implementing quality SEO practices to launching well-researched and engaging Pay Per Click (PPC) campaigns, there is work required to gain visibility online. As more and more shoppers turn to Amazon to search fo ...
May 22/admin
Often referred to as “the Black Friday of Summer,” Amazon Prime Day is an annual Amazon-wide sale available to Prime members that takes place mid-July and features promotions across thousands of items sold on the online marketplace. While the exact date of Prime Day 2018 has yet to be confirmed by Amazon, we e ...
May 03/admin
Imagine being able to extend the shopping experience into a consumer’s home, virtually, allowing them to experience your products as more than a set of simple 2D images. With augmented reality (AR), this is becoming not only possible, but more and more frequent.
While augmented reality has many possible uses ...
Apr 17/admin
Mother’s Day is quickly approaching and with the holiday comes a surge of online shoppers on Amazon searching for that perfect gift for Mom. It is estimated that American consumers spend over $21 billion on Mother’s Day gifts annually, with a steady increase in online purchases. Whether it’s for co ...
Mar 29/admin
As an Amazon advertiser, it is a critical practice to actively manage your campaigns and audit them frequently for inconsistencies, information regarding which of your products are performing best, and clues surrounding areas of improvement or optimization.
Without this high-touch approach to advertising, your ...
Mar 15/admin
Coders, marketers and environmental enthusiasts united this past weekend, March 9-10, at the geekspeak Commerce head office in Whitby, Ontario to compete in a 36-hour hackathon. Hack for Good: <CODE/GREEN> saw 10 teams develop working apps that focused on a range of environmental topics including r ...
Mar 07/admin
With more and more online shoppers turning to Amazon to search for and purchase products every day, there is a higher expectation for quality content and more competition than ever before. If you are a brand that is currently selling on Amazon, then you know first-hand that this is true. Last week, we wrote about ...
Mar 01/admin
Anyone selling on Amazon knows that it is not only a great marketplace to showcase your products, but it’s also very competitive. Sellers on the platform, especially those leveraging Amazon advertising management services, have often taken advantage of Amazon’s Sponsored Product and Headline Ad features t ...